The people in the thick of running the franchise on a day-to-day basis are usually the franchisee.  Everyday they need to make decisions about hiring and firing, advertising and marketing, profitability and motivation for their staff, and of course customer satisfaction. The tools we’ve created will give the franchisees an advantage as the leaders within the business.  We provide metrics on the basics, such as sales, average ticket and advertising to more obscure reporting such as sales by zip by ad source or commission by person by line.   These tools help the franchisees establish who is doing the best within their stores and who may need additional help and who just needs help out the door.   We’ve automated the entire management process so that the franchisee can work on their business instead of in their business.  Most franchisors agree that keeping their franchisees out in the community focused on marketing, advertising, sales and promotion is an ideal use of their time and our systems support those priorities.